Nia Enterprises, LLC is an online community and research/marketing services company founded in January 2000. The company provides opt-in, permission-based marketing data solutions related to growing and diverse markets. It also provides the largest online Consumer Advisory Panel of people of color with a specialty focused on African-American women and their families. This opt-in, permission-based panel offers companies a direct link into the buying habits and consumer preferences of the largest ethnic buying power groups.
Our offerings include NiaOnline.com, the NIA Lifestyle Guides, an online Consumer Advisory Panel: NiaPulse reaching over 150,000 multicultural household members, NiaOnline® Quick Response Omnibus, NiaOnline Research Monitors, diversity consulting and event-based solutions. New offerings launched in spring 08 include the largest online library of original content for black women, Nia Pedia and daily news blog, Girl, get me started, on-line focus groups, and a fully automated on-line research library.
The company is 100 percent minority-owned and operates through two online platforms: Research---NiaPulse ; Nia Interactive Media which includes community---Nia Online; and Targeted Marketing Solutions---NIA Lifestyle Guides. The online properties of Nia Enterprises are designed to create a direct link and trusted dialogue with people of color while serving as a feeder to the company's Consumer Advisory Panel. Nia Enterprises is headquartered in Chicago and also has offices in New York.